Jiffy Lube's in a Hurry

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Jiffy Lube is seeking a new agency to handle its $18 million account after parting ways with The Richards Group.

The arrival of Anne Tawney in January as the client’s new senior vice president of marketing precipitated the split with the Dallas agency, sources said. Tawney most recently served as a marketing consultant to NewPower, a division of Enron in Houston.

Thirteen requests for proposals were issued nationwide. No outside consultant is being used in the agency search.

Late last week, Houston-based Jiffy Lube was in the process of narrowing the field to a handful of finalists.





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