Jerzees Shows It's Reasonable

The countdown to Brandweek is on! Join us, Sept. 12-16, to identify new growth opportunities, solve challenges and connect with power players. View the lineup and secure your pass.




Fitzgerald Bows New Tag in Trio of Spots
ATLANTA–Fitzgerald & Co. has launched a repositioning strategy for longtime client Jerzees activewear. Three humorous television commercials introduce a new tagline, “Another reason you can count on Jerzees.”
Each spot uses a comic vignette to provide a reason.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in