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Jennifer Lopez is partnering with Goldman Sachs via her newly launched philanthropic venture, Limitless Labs, to provide Latinx-owned small-business startups with direct access to capital.
The initiative builds respectively on Lopez’s history of charitable work focused on the Hispanic and Latinx communities and Goldman Sachs’ own educational and investment program, 10,000 Small Businesses. The partnership coincides with National Small Business Week and National Hispanic Heritage Month in September.
The alliance aims to recruit more Latinx entrepreneurs to the bank’s decade-old program, 10,000 Small Businesses, nationally, with a particular focus on women based in the Bronx.
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