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E.l.f never thought it would promote its primer as the perfect skin-smoothing product for dolphin wannabes, but when the adored star of The White Lotus tells Access Hollywood that she dreams of growing fins, you adjust your marketing strategy.
In the 30-second spot, which marks the brand’s debut in the Super Bowl, Jennifer Coolidge opens a gift from e.l.f at her vanity, applies the product and proceeds to rehearse for her dolphin audition.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
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