Jelly's Next Jam

How can you keep pace with an accelerating marketing ecosystem? Join us at Brandweek Sept. 12–16 in Miami alongside leading CMOs, founders and change makers from GatoradeMarriottAlo YogaCampbell'sUncommon James and more. Book now.

It’s like the Beatles starting a music school.” That’s how Jelly Helm, ex-Wieden + Kennedy creative director, ex-VCU Adcenter instructor and vocal ad critic, describes Wieden’s new venture: a 13-month ad-school program called 12 that will be housed at the agency’s Portland, Ore., office and cater to a dozen students at a time, beginning in April.

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