Jeld-Wen Breaks PGA-Themed Effort

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LOS ANGELES Window and door manufacturer Jeld-Wen has launched a hybrid TV campaign that blends image-building and news content, the company said.

The effort includes seven 60- to 90-second vignettes called, “In Real Life.” Hosted by the PGA Tour and golf commentator Peter Jacobsen, the segments provide an inside look at the lives of some PGA Tour players.

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