Learn how the creator economy is transforming the marketing landscape, and how to cultivate partnerships to grow engaged communities at Social Media Week: The Creatorverse, May 16–18 in NY. Register now to secure your early bird pass.
Colgate, a first-time Super Bowl advertiser, today released the full 30-second spot it will air on Feb. 7.
You won't find any Colgate products in the ad. Instead, the spot discusses a larger issue—the importance of saving water.
The commercial opens on a man leaving the faucet running as he brushes his teeth. It then notes that when we leave the tap on, even if only for a short period of time, we waste up to four gallons of water each time.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in