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NEW YORK-Iridium LLC has become the latest company in the burgeoning communications field to offer up a new ad account. The Washington, D.C.-based client is developing a global wireless communications network and is talking to agencies about handling its new $50 million ad business.
John Windolph, executive director of marketing and corporate communications at Iridium, confirmed the company is talking to five agencies, but would not identify them. “All of the agencies are of global repute and are predominantly based in New York,” he said.
The contenders are scheduled to meet with Iridium’s 15-member selection committee in New York at the end of October, said Windolph.
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