Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
KNOWN AS
More and more Internet companies are choosing to play the name game. Here’s a short list of other online ventures that have assumed new identities in a drive for better name recognition.
¨ Mpath.com to HearMe.com. Located in Mountain View, Calif. Features live chat and other real-time voice communications.
¨ Theminingcompany.com to about.com. Located in New York. Provides extensive guides to various topic areas online.
¨ Homeshark to iOwn. Located in San Francisco. An online loan service.
¨ Tixtogo to Acteva.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in