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PlanetPortal, a Durham, N.C.-based company attempting to converge traditional and online marketing, next month will launch WebRemote Control, a freestanding keyboard unit that utilizes print-to-Web technology.
The WebRemote Control will give users access to the Internet with one-touch links to sports, news, trading, weather, auctions and online shopping, among other areas. Additionally, the WebRemote uses WebCards, which are customized cards that are swiped through a proprietary WebCode reader that will instantly drive users to targeted messaging, links and content.
“We have found that typing in a URL is an impediment to compulsive computing,” said Brent Kleinheksel, founder and CEO of PlanetPortal.
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