The countdown to Brandweek is on! Join us, Sept. 12-16, to identify new growth opportunities, solve challenges and connect with power players. View the lineup and secure your pass.
As Procter & Gamble plots a major corporate-wide strategy to bring products to market more quickly, it’s evident the Cincinnati-based packaged goods titan sees the Web as a key component in this goal. P&G earlier this summer hired San Francisco-based Winkler Advertising’s TeamToolz division–both are owned by P&G agency Grey Advertising–to build an extranet, akin to a secure Web-based work station, for its various agencies.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in