IQ News: Organic Online Opens New York Office, Taps Bates Exec

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By LAURA RICH





Silicon Valley will finally meet Madison Avenue, now that Organic Online, one of the West Coast’s most prominent new media shops, has decided to open a New York office. Organic, partially owned by Omnicom Group’s Communicade unit, has already begun work on existing client Colgate out of New York and is close to signing four more clients.





‘San Francisco has Silicon Valley, but the entertainment and business communities are in New York,’ said Jonathan Nelson, Organic’s chief executive, of the move east.

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