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Just in time for the back-to-school rush, CollegeU.com today officially opens its virtual doors to the public. The Englewood Cliffs, New Jersey-based CollegeU.com is a college guide free to students, parents and alumni. It offers registered users virtual discount coupons to be redeemed at campus-area vendors.
Local merchants who advertise on individual campus microsites will receive placement in exchange for providing discounts and offers on their products and services to students. “That’s when the product really starts to work, for students and for advertisers,” said Jeremy Liebhoff, director of sales and business development at CollegeU.com.
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