IQ News: Movers

Interactive shop L90, Los Angeles, added Mark Smelzer as vice president of entertainment; he was managing director of U.S. sales at Variety, Los Angeles Lance Ball, formerly of Women.com Networks, New York, has been named director of software engineering at Primary Knowledge, New York … Agency.com, New York, hired three regional vice presidents: Chuck Copin, formerly senior vice president of client services at iXL-Los Angeles; Wendy Roberts, formerly a partner at Interactive Solutions, which merged with Agency.com in June 1998 and Mylene Dane, formerly a manager of financial accounts at Cisco Systems, San Jose, Calif. … Steven M. Schwartz has joined K2 Design, New York, as senior producer. He was tech manager with Grey Direct E.Marketing, New York