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Cambridge, Mass.-based FreeScholarships.com, a Web site dedicated to helping students and their families meet the rising costs of education, extends its offering today by opening an online shopping mall tailored to students, parents and recent graduates. Created by Iconomy.com, a
provider of outsourced e-commerce, the site features gifts, movies, music, electronics, cameras and more.
The move represents a growing trend in the Internet industry of content and community dot-coms adding commerce, or vice versa, to complete the so-called “Three-C triangle.”
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