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Hoover’s Online, Austin, Texas, has teamed with Delta Airlines to create a travel microsite on the financial information site, www.hoovers.com. Created by Modem Media, Westport, Conn., “Delta Business Travelers Guide” will recommend cities’ sights to business users.
Yahoo! has cut deals with Gateway and Compaq to package the online directory into the desktop software of both manufacturers’ PCs starting in the fourth quarter. As part of the deal, Gateway PCs equipped with Microsoft Internet Explorer will have customized access to Yahoo!’s personalization areas.
The Internet Advertising Bureau said advertisers spent some $214 million online in the second quarter of this year, according to the latest survey by Coopers & Lybrand on behalf of the IAB.

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