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Eric Jackson, former director of global media strategy at Andersen Consulting in New York, has been appointed chief marketing officer for Travelgear.com, an online business exchange for the promotional products industry. Travelgear.com is expected to launch its new site tomorrow.
Jackson will oversee the company’s event marketing and direct mail efforts, among other duties, and is currently focused on filling five positions, including vice president of public relations and the head of event marketing.
Ashwan Khanna, the company’s chief financial officer, came from the Hong Kong branch of Barclays Capital and Lynne Verchere, chief technical architect and chairwoman, is an IBM veteran.
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