IQ News: Analysis: The Best-Kept Secrets

How can you keep pace with an accelerating marketing ecosystem? Join us at Brandweek Sept. 12–16 in Miami alongside leading CMOs, founders and change makers from GatoradeMarriottAlo YogaCampbell'sUncommon James and more. Book now.

The value of headline aggregators isn’t numbers. It’s demos. By Steve Ditlea”Please don’t write about NewsLinx and NewsHub,” a fellow journalist implored when she learned I was planning to write about these advertising-supported Web sites. “You don’t want to give away all our secrets, do you?” she said of the sites, which are incredibly useful to high-tech reporters and others seeking up-to-the-minute Net and computer coverage.
To be sure, these headline aggregators, listing and linking the latest headlines from major news sources online in near real-time for free to the visitor, have been among the better-kept secrets in Web news....

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in