IQ News: Adauction.com Adds Execs, Money, In Race To Top

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Adauction.com, San Francisco, an online ad auction company, has appointed former Ziff-Davis president J. Scott Briggs as chairman and made several other appointments to its board. The company also said last week that it had raised $1.6 million to support its monthly online media auctions.
“The race is on to be one of the big three automated sales channels,” said David Walmsley, president and CEO. He added that the company views its competition as companies such as DoubleClick and 24/7 Media.
In addition to Briggs, Adauction.com




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