Internet Broker Seeks Shop For All Its Ad Duties

National Discount Brokers, an Internet stock trader, is looking for an agency to handle all duties on its $10-12 million ad account.
Paul Miller, the client’s managing director of marketing, said requests for proposals have been sent to 20 New York agencies. He declined to identify the shops, but said that both large and small agencies would be considered.
Miller, who has been with the company for about two months, is a former media planner at Young & Rubicam and an account manager with DDB Needham.