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ATLANTA Two more Toyota dealership associations have tapped Intermark Automotive Advertising as their agency.
The Birmingham, Ala., agency has added another $4 million in billings from the West Texas Toyota Dealer Association and the Oklahoma City Toyota Dealer Association. The account wins, against undisclosed contenders, give IAA a total of six dealer associations, or nearly 70 percent of the Gulf States region’s business.
Intermark also handles advertising for the Northeast Louisiana Toyota Dealer Association, Central Texas Toyota Dealer Association, Red River Toyota Dealer Association and the Southern Mississippi Toyota Dealer Association.
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