Interactive TV Startup Selects 3 Finalists for Its $2 Mil. Account

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LOS ANGELES-OpenTV, an interactive television technology startup, is in the final stages of its first agency search for its approximately $2 million ad account, according to sources.
The Palo Alto, Calif.-based company has narrowed its list of contenders to three finalists: The M1 Agency in Santa Monica, Calif.; The Sloane Group in New York; and Wolfe/Doyle Advertising in San Francisco. It is unclear whether all three contenders will elect to remain in the review, sources said.
The original contenders also included World West in Burbank, Calif.,




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