Integre Hires Veteran Writer

Integre, the Waukesha, Wis., business-to-business marketing firm, has added Jeff Chepp as a senior writer. Chepp, 51, has 26 years of experience as an advertising and marketing writer and producer. Since 1984, he has worked as a freelance writer for companies like Harley-Davidson, Miller Brewing Co. and St. Francis Capital Corp. as well as Milwaukee-area advertising agencies. Prior to his freelance career, he was on staff at Milwaukee agencies Laughlin/Constable and R.L. Meyer Advertising. A native of Brookfield, Wis., Chepp began his ad career after graduating from the University of Wisconsin with a bachelor’s degree in liberal arts. Integre also hired Meg Weichelt as a graphic designer. Previously, Weichelt was a senior designer and Web site developer at dsmedia group in Waukesha.