Inside Papa John's Transformation: How Diversity and Marketing Leaders Are Changing the Brand

A new campaign and a focus on diversity and inclusion

Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.

Papa John’s is ready to embark on a new chapter—one without founder and former chairman John Schnatter, who was publicly ousted from the brand (and all of Papa John’s marketing) following his use of the N-word and other racially insensitive comments on a conference call back in May. Since then Papa John’s has moved quickly to show the world that the brand is not defined by one man’s actions—from rolling out a new marketing campaign without Schnatter to making plans to drop the apostrophe from the company’s name and branding.

Adweek caught up with the brand’s chief of diversity, equity and inclusion, Victoria Russell, at the inaugural Brandweek event in Palm Springs, Calif.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Spring Special

Save 30% Off an ADWEEK Subscription Today!

View Your Options

Already a member? Sign in