Inside Grey's Global Sweep of 113 Lions at Cannes

18 offices won, nearly double the amount in 2014

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While Ogilvy & Mather received recognition as Cannes' Network of the Year, smaller WPP corporate sibling Grey generated much of the unofficial buzz at Cannes last week as it was awarded 113 Lions, triple the agency's previous record, and just shy of Ogilvy's stash of 123 statues.

Ogilvy always does well—this year marks the agency's fourth consecutive salute as Network of the Year—but that is largely because of work produced outside of the states. Success on this scale is new for Grey, and the agency's New York flagship had a lot to do with that, a dynamic that still proves elusive for Ogilvy.



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