Infographic: Millennials Can Tell When You’re Marketing to a Stereotype

Most are turned off by ads that try too hard

With all the stereotypes surrounding millennials, marketers may find it tempting to fall into easy traps. But millennials will not be put into a box, and pandering to them will hurt your brand’s image, according to new research from Fuse Media, whose audience is comprised of multicultural millennials.

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This story first appeared in the June 11, 2018, issue of Adweek magazine. Click here to subscribe.