Infographic: What Brick-and-Mortar Shoppers Care About Most
Brands need to know about the consumers in their stores

Families earning $25,000 to $50,000 a year account for a quarter of brick-and-mortar shoppers.
Carlos Monteiro

Brick-and-mortar shoppers are pretty evenly distributed across generations, but there are some key demographics that stand out, according to new research from consumer intelligence company Resonate.