Infographic: Malls Were the Big Winner of Back-to-School Season

As kids head back to classrooms, in-person shopping returned as well

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The 2021 back-to-school season looked much more like a conventional school year with resumed in-person teaching, leading shoppers to return to their usual habits, too.

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This story first appeared in the Sept. 27, 2021, issue of Adweek magazine. Click here to subscribe.

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