Brandweek

Infographic: E-Scooter Company Bird by the Numbers

A look at how riders are using it in a crowded micromobility market

people using e-scooters
Bird's data shows most riders are locals who use it during the week to commute to work or school, but 30% also use Bird for fun.Illustration: Trent Joaquin; Sources: Bird, Getty Images
ko.im
By Ko Im

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PALM SPRINGS, Calif.—Bird, the 3-year-old electric scooter company, has so far landed in over 100 cities and 16 countries, but the micromobility market has been growing increasingly crowded.

Rebecca Hahn, Bird’s chief communications officer, said to expect the company to continue to expand globally in 2020 and “continued pushes to selling our own products.”

“You’ll see our brand continue to be authentic and collaborate with like-minded brands,” Hahn said. “The other thing is expanding into other verticals.”

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ko.im

Ko Im

Ko Im is the community editor at Adweek and co-host of Adweek's podcast Yeah, That's Probably an Ad.

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