Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
Advertisers, like consumers, are operating in what Advertiser Perceptions’ Stuart Schneiderman describes as a “very mixed economy.”
“Inflation and interest rates are rising, supply chains are tightening and consumer sentiment is declining—yet businesses continue to add jobs and increase production,” said Schneiderman, evp of business intelligence at the ad industry insights firm.
So Advertiser Perceptions did a pulse check of the industry to see which categories are continuing to book ads even as Americans tighten their wallets.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in