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Nissan is reviewing global creative responsibilities for its luxury Infiniti brand, an Infiniti representative has confirmed.
Worldwide media spending on the brand was not immediately available. In the U.S. alone last year, however, Infiniti spent nearly $230 million in media. That figure represented a substantial uptick from 2011, when spending totaled $125 million, according to Nielsen.
TBWA has been Infiniti's lead global agency since the late 1990s. The Omnicom Group shop, whose largest global client is Nissan, is defending.
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