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The world is “out of sorts,” Snickers claims in its new Super Bowl teasers. And what are they planning to do about it? Well, that remains a bit of a mystery, but it seems to involve digging a giant hole.
In three 15-second teasers, two in English and one in Spanish, several people decked out in construction gear tell the camera why they dig: an annoying 32-year-old kid who lives at home while working as a part-time DJ, people who make calls on speakerphone in public or have entire conversations with their mothers in the comments section of a social media post, of all places.
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