In 25 Years, Google CMO Lorraine Twohill Is Only the Second Woman to Accept Cannes' Creative Marketer of the Year

She says that's 'lonely' and she wants more women to get the award

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CANNES, France—Google CMO Lorraine Twohill is only the second woman in 25 years to accept the Creative Marketer of the Year award at the Cannes Lions Festival of Creativity. She closed her winning speech, where she noted that Google is “not an easy client” and that the company doesn’t give its agencies “easy briefs,” by saying that being one of two women to accept the award is “lonely” and that she’d like more women to be recognized with the award.

Adweek caught up with Twohill before today’s ceremony to learn more about how Google’s creative has changed, why she thinks they won the award and what she’s hoping to see from the industry.

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