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To everyone out there that has uttered the statement, "I am leaving the country," or, "I'm moving to Canada," if insert-presidential-candidate-name-here wins the election, Esurance has got you covered.
Well, sort of.
In an April Fools prank that you probably wish was actually real, the insurance brand created a new product called "Election Insurance." The idea, from Leo Burnett Chicago, taps into a poll from Vox which showed that 28 percent of voters would actually consider leaving the country, or moving to Canada, if the candidate they don't like wins the election.
"On April Fools' Day, we wanted to imagine how homeowner's insurance might ease the political woes of those people considering a move if their candidate loses," Brian Shembeda, evp, creative director, Leo Burnett Chicago said in a statement.
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