Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
It’s not often that Boise, Idaho-based ad agency Es/drake finds itself basking in the glow of international acclaim, but a PSA from the shop had them laughing in the U.K.
The shop’s pregnancy prevention spot, featuring two nervous parents confronting their son, was recently featured in the London-based publication and video Campaign Screen, which presents notable ads from the U.S.
In the spot, mom and dad search for the right words, leaning forward and wringing their hands as they tell the youngster he should be taking precautions.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in