Hyundai Strives for ‘Universal Truth’ With Its 4 Super Bowl Spots

Taps 3 all-star directors and 2 big-name celebrities

This year, Hyundai plans to offer up a little something for everyone, including two celebrity appearances, in its four Super Bowl 50 spots.

@ktjrichards katie.richards@adweek.com Katie Richards is a staff writer for Adweek.
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