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Hyundai Motor America is searching for a new CMO. Dean Evans, who’s worked with the carmaker since 2015, informed the company today that he’ll be stepping down to pursue other “career opportunities.”
Under Evans’ lead, Hyundai’s marketing department turned out memorable Super Bowl ads like 2019’s “Shopper Assurance” with Jason Bateman. In 2017, the brand shot a live ad with U.S. military members during the Super Bowl. The brand hoped to follow it up the next year, but the logistics
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