Hyundai Elevates Former BMW Exec to Global CMO and Undergoes a Restructuring

Thomas Schemera takes over from Wonhong Cho, who's heading a new brand strategy division

Hosted by AMA Marketing Hall of Fame inductee Antonio Lucio, the Adweek Home / Work podcast breaks down the good, bad, ugly and extraordinary of balancing life and work. Tune in.

As part of a broad organizational restructuring aimed at improving marketing coordination across its brands, Hyundai Motor Company has named a new global chief marketing officer, effective this month.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in