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CANNES, France—Even before achieving stardom at an impressively young age, Will Smith learned a lesson that would end up shaping his career while taking decades to truly sink in.
It happened, he told a packed audience today at the Cannes Lions, when his grandmother found a notebook where the 12-year-old aspiring rapper was writing his first draft of obscenity-laden lyrics.
"My grandmother found my book that was laced with all my poetic profanity," he said on the conference's main stage.

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