Brandweek will feature live discussions with marketing pros at ULTA Beauty, Converse, UPS and more. Meet us in Miami Sept. 11–14 to boost your business and elevate your brand.
When we first launched Adweek’s Super Bowl Bot last year, the goal was to see whether the most sophisticated text generation AI at the time could write a plausible pitch for a Super Bowl ad on its own.
The answer then was that it could—but only very occasionally. More often, it generated ideas that, while lucidly worded, were basically akin to fever dreams. That was entertaining enough but rarely mistakable for the output of any but the most deranged Big Game advertiser.
However,
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in