Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
Over the last year, British communications multinational Vodafone’s marketing team has been forced to learn new ways to work alongside its agency partners, including New Commercial Arts (NCA), to deliver campaign work despite the restrictions imposed by the pandemic.
In October 2020, Vodafone appointed burgeoning London creative agency NCA to transform its marketing communications. In almost a year, the two teams have yet to have a single in-person meeting but have delivered an international marketing communications refresh, which is now in its second iteration, focused on how the company aims to convey its sustainability credentials.
The
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in