How to Get a Remote Team Back in the Office

Kubient CEO Paul Roberts on creating a flexible option

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Editor’s note: This piece is part of our Columnist Network series, which explores the tactical thoughts and actions from Adweek’s community of high-level experts. Today, Kubient’s Paul Roberts describes the careful planning necessary for taking his remote team back to an in-person office setting. Below, in his own words, he highlights the importance of comfort and communication.

The challenge

What I’m seeing now from my team is the longing for a return to work and having an in-office option. As more of our team is vaccinated, our staff is looking forward to having a flexible work environment, where they can come to the office when it’s convenient for them, enabling more separation between their work and personal life.

We’re

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