How the First Annual Lesbian Visibility Week Is Changing the Marketing Game

Diva magazine is pushing back against the lack of corporate sponsorship for queer women’s events

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Monday marked the start of the first annual Lesbian Visibility Week, an effort launched in the U.K. that aims for global participation. While the event kicks off a new addition to an ever-evolving equality calendar of special days and occasions that recognize different underrepresented communities, there’s something genuinely unique about Lesbian Visibility Week: The organizers managed to get corporate sponsors.

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