How Facebook Deconstructed the Status Update for a Lovely Series of Slow-Motion Ads

Popular spots make their way from your News Feed to TV

People are on social media so much these days that the actual act of posting about one's life has itself become a big part of life. Recognizing this, Facebook recently found a way to tell stories about its users by dramatizing the act of posting—in an artful series of autoplaying ads that are both heightened yet completely relatable.