How a Designer's 'Peace for Paris' Sketch, Made in Minutes, Became a Global Symbol

Jean Jullien's 'instinctive' reaction to Friday's attacks

Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.

Friday's terror attacks in Paris produced an avalanche of empathy online, and proved once again the power of simple images to unite people in times of crisis.

From Facebook's feature allowing users to overlay profile pics with a filter of the French flag to a Charlie Hebdo cartoonist's #ParisIsAboutLife sketch, the most affecting responses were simple and visual. And none was more compelling than Jean Jullien's sketch combining the Eiffel Tower and the peace symbol—an image made in just minutes on Friday that soon rocketed around the web, becoming a symbol of hope and defiance amid the grief.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Spring Special

Save 30% Off an ADWEEK Subscription Today!

View Your Options

Already a member? Sign in