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5 Shops to Pitch Theme Park’s $75 Mil. Creative This Week
NEW YORK Five agencies will make final presentations this week in Six Flags’ $75 million creative review, sources said. Each shop will get two and a half hours to present to about 10 client executives, including chairman Dan Snyder, according to sources. Contending are the New York offices of WPP shops JWT and Ogilvy & Mather, IPG’s Deutsch and Omnicom’s BBDO and Omnicom’s Zimmerman Advertising in Fort Lauderdale, Fla.
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