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Mini Cooper Selects Four Finalists for $25 Mil. Account

new york BMW’s Mini Cooper cut to four finalists on Friday after holding meetings earlier last week with eight semifinalists. Still vying for the estimated $25 million advertising account are Mother and StrawberryFrog in New York, Venables, Bell & Partners in San Francisco and Butler Shine Stern & Partners in Sausalito, Calif., according to sources. Boone/Oakley in Charlotte, N.C., IPG’s Sedgwick Rd. in Seattle and Taxi and Amalgamated in New York also met with the client.

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