Arnold Unveils Volkswagen TV Spots

BOSTON—Arnold continues to combine lifestyle themes and playful visuals in its latest spots for Volkswagen. One commercial that broke late last month contrasts different images of “squares”—desktop PCs, office buildings, doors—with the smooth curves of the New Beetle. The ad is thematically similar to Arnold’s earlier spots for the Beetle convertible showing a boxed-in office worker seeking escape through his VW.

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