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American Consolidates at Temerlin, McCann

NEW YORK—American Airlines last week consolidated its global and domestic accounts at McCann-Erickson WorldGroup. The estimated $30 million global account, formerly handled by DDB, will be serviced at McCann-Erickson Worldwide in New York and Temerlin McClain in Irving, Texas. Temerlin, a division of McCann-Erickson WorldGroup, has handled the airline’s $50 million domestic account for 21 years and will continue in that role. A DDB representative said the account loss will not heavily impact any one shop, as the global business was spread out over 20 offices worldwide.

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