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Whitehall-Robins Mulls $235 Mil. Review

NEW YORK—Whitehall-Robins, the consumer health products subsidiary of drugmaker American Home Products, is considering a $235 million media planning review, sources said. The chief concern of the Madison, N.J.-based marketer of Advil is that the client’s in-house media buying and planning group, John F. Murray Advertising, doesn’t have the adequate resources the company needs to remain competitive, sources said.

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